Mushk Kaleem introduces a line of scented candles

The model has ventured into business with Musk by Mushk, a line of scented soy candles in hand-crafted containers


KARACHI: Mushk Kaleem has been leading the Pakistani modeling industry for a while. Within a matter of years, Kaleem has been able to model for some of the biggest brands in Pakistan. She also recently hosted the red carpet for Lux Style Awards 2020. Testing new waters, Mushk Kaleem has ventured into business with a range of scented candles. The model-turned-entrepreneur first hinted towards the decision when she spoke about brands and campaigns being named Mushk. Realizing that it was time for her to launch a brand under her own name, Kaleem recently introduced Musk by Mushk.

 

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A post shared by MUSHK. (@muskbymushk)

Starting off with teasers for her followers, it was obvious that the business was going to be related to scents. While a perfume line was one of the guesses being made by her fans, Kaleem revealed her line of scented soy candles which come in hand-crafted marble containers.

Having introduced a total of six scents so far, the candles are priced between PKR 3000 and PKR 3500. Potential clients have the option to choose from Wild Mulberry, Coffee Vanilla, Lavender, Jasmine Citrus, Woodfire and Cherry Blossom. The candles have a combination of floral and warm scents to offer, catering to a range of clients some of whom might prefer stronger smells while others may want their homes to smell of spring.

 

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Mushk Kaleem is not the only model to step into the world of business. Not long ago, model and actor Ayesha Omar announced her beauty line Ayesha O Beauty, all set to launch on 8th March 2021. We wish both the women immense success in their new ventures and cannot wait to see what they have in store for us!

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