Photo: Talking Point
KARACHI: The 19th edition of the Lux Style Awards will take place virtually, owing to the global pandemic. As Asima Haq, Director Beauty & Personal Care at Unilever Pakistan noted in a press statement, “This year, the LUX Style Awards will celebrate the achievements of our winners virtually and we’re delighted to be able to honour talent in a befitting manner while following all the protocols of the New Normal. LSA 2020 promises to be a night to remember.”
The recently virtually-recorded show will stream online by the end of this year.
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This year, the entire process – from planning to collecting portfolios to jury sessions – took place virtually. The team gathered portfolios for 28 categories across fashion, film, music and television. Separate juries convened at multiple times during the year evaluated each portfolio and finalized nominations, overseen by auditors, PriceWaterhouseCoopers (PWC). Voting lines were then open for viewers to choose winners in the popular choice categories. The list of Lux Style Awards 2020 winners is out now.
The Unilever Chairman’s Lifetime Achievement Award has been given to Anwar Maqsood while Tapu Javeri has been honoured with the Lifetime Achievement in Fashion.
Winners
Television
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Best TV Play
Mere Paas Tum Ho
Best Play Director
Kashif Nisar for Ranjha Ranjha Kardi
Best Play Writer
Faiza Iftikhar for Ranjha Ranjha Kardi
Best TV Actor – Critics
Zahid Ahmed for Ishq Zah e Naseeb
Best TV Actress – Critics
Iqra Aziz for Ranjha Ranjha Kardi
Best TV Actor – Viewer’s Choice
Imran Ashraf for Ranjha Ranjha Kardi
Best TV Actress -Viewer’s Choice
Yumna Zaidi for Inkaar
Best Emerging Talent TV
Shees Gul for Meray Paas Tum Ho
Fashion
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Model of the Year – Male
Hasnain Lehri
Model of the Year – Female
Zara Abid (posthumous)
Achievement in Fashion Design – Pret
Generation
Achievement in Fashion Design – Luxury Pret
Sana Safinaz
Achievement in Fashion Design – Bridal Couture
Sana Safinaz
Best Menswear Designer
Ismail Farid
Best Fashion Photographer
Shahbaz Shazi
Best Makeup and Hair Artist
Saima Bargfrede
Best Emerging Talent- Fashion
Sachal Afzal for Male Model
Film
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Best Film
Laal Kabootar
Best Director Film
Kamal Khan for Laal Kabootar
Best Film Actor- Viewer’s Choice
Ahmed Ali Akbar for Laal Kabootar
Best Film Actress- Viewer’s Choice
Mahira Khan for Superstar
Best Film Actor Critics
Rashid Farooqui for Laal Kabootar
Best Film Actress Critics
Mahira Khan for Superstar
Music
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Best Song
‘Raavi’ by Sajjad Ali from Raavi
Singer of the Year
Hadia Hashmi – ‘Bol Hu’
Best Emerging Talent
Big Foot Music – Hamad Khan, Sohaib Lari
Best Playback Singer
Ali Tariq for ‘Behka Na’ from Parey Hut Love
Best Original Sound Track
‘Ranjha Ranjha Kardi’ by JB Sisters/Rahma Ali composed and produced by Sami Khan
Frieha Altaf, director for LUX Style Awards 2020, shared her experience post the announcement of winners. “I’m happy and excited that Unilever Pakistan and the LUX brand team is making an all-out effort to appreciate and celebrate the artists who have worked the entire of last year and showcased immense talent. The LSA this year is different and expected to be out of the box so stay tuned for an exciting event.”
The luxstyle.pk portal will allow nominees, influencers, bloggers and journalists to experience LSA from the comfort of their homes via the best experience possible. According to the presser, viewers will also get to see their favourite stars dressed to the nines and enjoy the show screen. Let’s wait and see!
