Mahira Khan appointed as British Asian Trust Ambassador

KARACHI: Mahira Khan continues to champion various causes and use her influence as a celebrity to bring about positive change in society. In 2019, Khan was appointed as the Goodwill Ambassador for UNHCR to amplify the needs of refugees. Now, Mahira Khan has been appointed as an ambassador for British Asian Trust. Khan is one of the celebrities appointed as part of the Trust’s ‘Peace of Mind’ campaign that focuses on mental health issues and stigmas. Both, Khan and the Trust, announced the news on social media.

“I am proud to come on board as one of the official ambassadors for the British Asian Trust for their work in South Asia. Even prouder, to be able to spread awareness about mental health with their campaign ‘Peace of Mind’ in Pakistan,” Khan wrote. “In Pakistan 1 out of 4 people are suffering from some sort of mental health issue. Unfortunately even now mental health is a subject which is taboo and there are stigmas attached to it.”

Requesting her followers to educate themselves on mental health issues and remove the stigma surrounding it, Mahira Khan went on to highlight the impact that British Asian Trust has made so far. “In Pakistan, the Trust’s pioneering work in mental health has already reached 28 million people via SMS campaigns and social media activity. Over 46,000 people have attended mental health awareness raising sessions in their communities and been screened for mental health issues. Training has also been provided to 2,000 frontline health practitioners in basic mental health awareness,” shared the ambassador.

Other than Khan, model and actor Sanam Mody Saeed is also an ambassador for the Trust.